By Brent Nelson
Peer-to-Peer Fundraising. Want to help fundraise for The Purple Heart Project? We now have Peer-to-Peer (P2P) fundraising activated on our donation site. Peer-to-peer fundraising, also known as P2P fundraising, is an online fundraising strategy in which PHP supporters run their own mini-fundraising campaign on behalf of PHP. P2P fundraising is a short-term fundraising campaign lasting anywhere from one week to one month or more that you run to help generate donations for PHP.
How Does P2P Work? PHP supporters create personal webpages via PHP’s P2P portal (it is super easy) that connects to PHP’s main fundraising campaign page. Supporters then use the power of their personal networks to get the word out about PHP and hopefully raise lots of money. To watch a video about P2P and find out more information you can go to our P2P page on the PHP website. The Power of Peer-to-Peer Fundraising
Why It Works
1. Expands Reach: Each supporter has a unique network. By engaging these networks, we can reach people who may not have been aware of The Purple Heart Project and our cause.
2. Personal Stories Resonate: Fundraisers often share their personal connections to our mission. These heartfelt stories resonate more deeply than generic appeals, leading to increased engagement and donations.
3. Builds Community: Peer-to-peer campaigns create a sense of camaraderie among fundraisers. Supporters often rally around a common goal, fostering a supportive and inclusive community.
How Do I Learn More About P2P Fundraising for PHP? Go to the P2P section of the PHP website and you can learn all about P2P fundraising. On our website you will find overview and instructional videos and step by step instructions you can view or download to start your P2P fundraising campaign.
How Do You Sign up for P2P Fundraising? It’s a simple process to get started. Go to PHP USA or PHP Canada's donation page and click on “I want to fundraise for this” in the top right of the site or just click HERE to start a P2P campaign. Either way it will take you to the P2P set-up page where you provide your name and email, then check your email for a link to finish setting up your personal Peer-To-Peer campaign page.
We’d love to hear from you! What creative ideas do you have for a peer-to-peer fundraising campaign?
Thank you for your unwavering support and dedication to the PHP mission. Let’s continue to empower and uplift our Veterans, one fundraising campaign at a time.